INSIDE:
Course objective and program
The course, now in its third edition, is aimed at young graduates, destined for public and private companies, and offers a differentiated specialization in the areas: commercial, management control, production management.
The main reasons that motivate the reappointment of this experience are, firstly, the positive results recorded in the labor market in the two previous editions and, secondly, the perceived requirement of companies to redesign operational processes with the aim of adding value, from each of their activities, for clients.
With the techniques used, “Total Quality” is usually defined.
Objective
The objective of the course is to train immediately “operational” professionals in a specific work area and with an outstanding capacity for integration within the management process in which they will find themselves inserted.
Course structure
DURATION
Seven months, from June 5, 2000 to February 9, 2001.
CONTENT
The course is subdivided into three modules with the following articulation:
1st. General Management (in common classroom)
Topics: thematic areas of work, behavioral techniques, quantitative techniques
2°. Specialization (in separate classrooms)
Topics: topics related to the exit profiles of the specific specialization discipline
3rd. Project Work (in companies)
Topics: concrete experimentation of what was learned in the classroom, own operational plans aimed at developing the ability to find solutions to real problems.
Cross-cutting the three modules, there is a common module on quality management and certification.
Program summary
Phase 1
Base Techniques
- Personal Computing
- Business Statistics
- Structured problem analysis
- Activity planning
Behavioral Techniques
- Team Building
- Interpersonal Communication
- Group management
- Negotiation
- Presentation and reports
Business Management
- Business system
- Organization
- Production Management
- Marketing
- Budget
- Computer systems
- Shopping
- Business game
Phase 2
Marketing
- Market research and analysis
- The product and the life cycle
- Pricing
- Marketing
- Advertising communication
- Sales promotion
- Sales techniques
Production Management
- Functions in production
- Quality
- Work organization
- Automation
- Investment evaluation
- Production and business strategy
- Business visits
Management Control
- Social aspects and organizational accounting.
- Programming and control systems
- Cost calculation
- Analytical accounting
- Financial dynamics
- Investment evaluation
- Costs for strategic management
Phase 3
Internship Project Work
Meetings with companies
Management and Innovation
Meeting with business executives on the strategic guidelines of the companies
