INSIDE:
Course objective and program
The course, in its third edition, is aimed at young graduates, aimed at public and private companies and offers a differentiated specialization in the areas: commerce, management control, production management.
The main reasons that motivate the re-presentation of this experience are, firstly, the positive results recorded in the job market in the two previous editions and, secondly, the need perceived by companies to redesign the processes operated with the aim of adding, from each of their activities, value for customers.
With the techniques used, it is common to define “Total Quality”.
Objective
The objective of the course is to train professionals who are immediately “operationalizable” in a specific area of work and with an outstanding capacity for integration in the context of the management process in which they will be inserted.
Course structure
DURATION
Seven months, from June 5, 2000 to February 9, 2001.
CONTENT
The course is subdivided into three phases with the following articulation:
1st. General management (in a common class)
Themes: thematic areas of work, behavioral techniques, quantitative techniques
2nd. Specialization (in separate classes)
Themes: topics related to the exit profiles of the specific specialization discipline
3rd. Project work (in companies)
Themes: practical experimentation with what was learned in the classroom, plans and processes operated with the aim of developing the capabilities to find solutions to real problems.
Across the three phases there is a common module on quality management and certification.
Program summary
Phase 1
Base Techniques
- Personal Computing
- Business statistics
- Structured problem analysis
- Activity planning
Behavioral Techniques
- Team Building
- Interpersonal Communication
- Group management
- Negotiation
- Presentation and reports
Business Management
- Company system
- Organization
- Production Management
- Marketing
- Budget
- Information systems
- Shopping
- Business game
Phase 2
Marketing
- Market research and analysis
- The product and the life cycle
- Pricing
- Commercialization
- Advertising communication
- Sales promotion
- Sales techniques
Production Management
- Production roles
- Quality
- Work organization
- Automation
- Investment evaluation
- Production and business strategy
- Business visits
Control Management
- Social aspects and organizational accounting.
- Programming and control systems
- Cost calculation
- Analytical accounting
- Financial dynamics
- Investment evaluation
- Costs for strategic management
Phase 3
Internship Project Work
Meetings with companies
Management and Innovation
Meeting with business witnesses about companies’ strategic guidelines